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Little Cloud in Macy’s Thanksgiving Day Parade!

November 22nd, 2018 in New York City

 

It happened! Little Cloud made it all the way to New York for the Macy’s Thanksgiving Day Parade!!! This is a dream come true and we are so grateful.‍ We want to thank all the amazing people that are on this journey with us. We love you! Big thank you to Jori Finkel for the amazing article in the New York Times, and to Macy’s for welcoming us to their joyful celebration!

 

Please read more here: https://www.nytimes.com/2018/ 10/31/arts/design/macys- thanksgiving-day-parade.html

 

Little Cloud is a symbol of hope and the unification between humans and the natural world. A key symbol of FriendsWithYou’s mission, Little Cloud transcends the viewer to a peaceful, joyous, and more positive state. Little Cloud in itself is a positive call to action, to spread and share happiness and connectivity.

 

Our Little Cloud blimp was one of the latest in Macy’s Blue Sky Gallery series, which invites celebrated contemporary artists to contribute flying artworks to the largest parade in the world, including works by KAWS, Yayoi Kusama, Tom Otterness, Jeff Koons, Keith Haring, Takashi Murakami and Tim Burton in past years.

 

 The Macy’s Thanksgiving Day Parade has always been a big inspiration for our work. One of the first art experiences we created was Skywalkers, our own version of the parade during Art Basel 2006… We are so grateful for this opportunity to spread goodness to everyone who sees Little Cloud, and to share once again an iconic symbol of love with as many people as possible.

 

The newest iteration of Little Cloud debuted in the parade on Thursday, November 22nd, 2018  on a more than 2-mile route in New York City, with over 8,000 participants, in front of more than 3.5 million spectators lining the streets of Manhattan, and another 50 million viewers nationwide.

Photo credit: Casey Kelbaugh
Photo credit: Casey Kelbaugh
Photo credit: Casey Kelbaugh
Photo credit: Casey Kelbaugh
Photo credit: Casey Kelbaugh
Photo credit: Casey Kelbaugh